Leading global paints and coatings company and major producer of specialty chemicals AkzoNobel and chemicals company Itaconix have signed an application agreement to evaluate and develop innovative bio-based chelates for use in the consumer and industrial detergents and cleaners markets.
It is the second partnership stemming from a joint development agreement signed by the companies earlier this year to develop and commercialize sustainable products made from renewable feedstocks using Itaconix technology. Products from this collaboration will be marketed under AkzoNobel’s Dissolvine brand.
AkzoNobel also owns a broad range of 78 brands from household names like Dulux, to more specialised chemical brands like Ferrazone and GripPro and this partnership was first announced in February and covered by Bio-Based World News
“Bio-based chelates show promise for use in laundry detergents, bathroom cleaners and other consumer and commercial cleaning products,” said Peter Kuijpers, General Manager Chelates and Micronutrients at AkzoNobel ( @AkzoNobel ) “They are replacements for phosphates, which are being phased out due to environmental concerns.”
John R. Shaw, President of Itaconix ( @itaconix ) US and Global Homecare added: “Our success to date in North America and Europe demonstrates the breakthrough potential for our novel bio-based polymer technology in everyday homecare products. We are excited to work with AkzoNobel, a world leader in chelates, to maximize the commercial potential of these products.”
“This is the latest example in a series of agreements to expand the use of Itaconix polymers,” said Annika Karlsson, RD&I Director in Specialty Chemicals, responsible amongst others for chelates and micronutrients. “Being able to use renewable polymers like these presents a significant sustainability advantage for our customers and will help us to grow our business.”
In February 2017, AkzoNobel also launched Imagine Chemistry, an open innovation challenge aimed at start-ups and chemistry professionals to find new opportunities for innovation and sustainable growth. This is a platform to provide a head start to students, research groups and career scientists from across the wold to exploit the knowledge of chemistry and solve several real-life chemistry-related challenges.
Imagine Chemistry, launched in conjunction with KPMG, aims to address a number of specific societal challenges as well as finding new sustainable opportunities for AkzoNobel businesses.
“Our world is made of molecules and we believe that chemistry, mastering the elements, is essential to making the world a better place,” explained Peter Nieuwenhuizen, RD&I Director for AkzoNobel’s Specialty Chemicals business.
“To get there, we believe open innovation will be vital, seeking ideas both internally and externally to advance our technology and mutually gain from creative thinking. Imagine… with all of our knowledge of chemistry, we can work together to solve some of life’s biggest problems. It’s a great opportunity for everyone to get involved.”
It appears AkzoNobel’s cooperation agreement with Itaconix is just the start for the Dutch multinational. Nieuwenhuizen added that the deal is the latest example of AkzoNobel’s commitment to fostering innovation and approaching the topic in an open and collaborative way.
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