"... set up to map all the possible answers, giving companies credible, realistic and viable pathways to substitute plastics with bio-based alternatives."
Starbucks, American Airlines, the Marriott Hotel chain and SeaWorld’s theme parks are just some of the brands that have recently announced that they are making a change to how they use plastics. The focus is often on ending the use of plastic straws, but other developments in packaging and other disposable items are also featured. However, finding alternatives to the established use of plastics can be a major challenge, securing the quality, quantity and price to match the current fossil based supply is no easy task. But now Pöyry, the Finnish based international consulting and engineering company and no strangers to these pages has announced a new service, which will give companies all the information they need to switch from petroleum-based plastics to more sustainable products.
Pöyry has developed the 'Pöyry Plastics Substitution Book' - a methodology and knowledge base of petroleum-based plastics, bio-based plastics, recycled plastics and fibre-based solutions - and the properties that are necessary and useful for the various main end uses today in industrial and daily life. This aims to makes it possible to map the best candidates to replace fossil-based plastics.
Using the methodology and knowledge base, Pöyry's consultants can advise clients on how their existing plastics can be substituted. This database will allow all companies across all sectors - industry, manufacturing, consumer goods, agriculture - to deep dive into their plastic use, and advise how they can become more sustainable. Pöyry ( @Poyryplc ) are already working with some Fortune 500 companies advising them on substituting petroleum-based plastic with bio-based, bio-degradable solutions.
Tipping point for Growth Plastics Substitution (Courtesy of Pöyry, all rights reserved.)
The single largest end use for plastics is polyethylene used in packaging, with around 42 million tonnes being used every year. If this could all be substituted for paper products, it would avoid approximately 250 million tonnes of CO2 emissions every year, equivalent to 61.9 coal-fired power plants or 53,533,191 passenger vehicles driven for one year .
We spoke to Project leader Petri Vasara, Pöyry's VP and head of new concepts and bio-products to tell us more about what’s led to the launch of this book: “Pöyry is the leading advisor to the world’s bio-based industries and our focus is on coming up with smart solutions to real-world challenges. Our new Plastics Substitution Global Consultancy (launched in July) has been set up to map all the possible answers, giving companies credible, realistic and viable pathways to substitute plastics with bio-based alternatives. We are enabling them to transition with minimal disruption and compete more effectively whilst increasing their overall sustainability.”
“Our Plastics Substitution Book packages the tremendous know-how gained in this space. In the year that Pöyry celebrates its 60th anniversary, we are very proud of the contribution we are making to society” concluded Vasara.
Read: "A key question in growth's winding road is what patterns of growth (including revenue / profit / portfolio / reaction to shocks have been exhibited by startups, medium or large bio-product companies. How can these be analysed? What is the connection? Who is similar to whom? And what can be learned from these patterns?" - Petri Vasara and 19 other expert insights from day two of World Bio Markets.
Download: Bio-Based World Quarterly issue #10.