Email: Editor@biobasedworldnews.com Call: +44 (0) 7856 831 674
  • Corbion - Together We Can Change the World!
  • Commercialising the bio-economy, WBM19
  • Port of Amsterdam
  • World Bio Markets 2019

The first ‘Cotton + Corn’ shoe from Reebok’s sustainable range hits the shops.

Posted on Aug 21, 2018 5:45:00 PM

Untitled design (62)Global sports and fitness brand Reebok have launched the first product from its 'Cotton + Corn' sustainable products initiative, which was announced last year. The Cotton + Corn program aims to produce footwear with “things that grow” in order to create sustainable products. The shoe, released this month is the NPC UK Cotton + Corn,  and is constructed from an upper made of 100% cotton, and a corn-based sole. The shoe has insoles that are derived from castor bean oil and comes in packaging that is 100% recycled.

“Most athletic footwear is made using petroleum to create synthetic rubber and foam cushioning systems,” said Bill McInnis , Head of Reebok Future. “With 20 billion pairs of shoes made every year, this is not a sustainable way of making footwear. At Reebok, we thought ‘what if we start with materials that grow, and use plants rather than oil-based materials?’

“By using sustainable resources as our foundation, and then through ongoing testing and development, we were able to create a plant-based sneaker that performs and feels like any other shoe. The NPC UK Cotton + Corn is the only footwear product on the market that has been certified as containing 75% USDA certified biobased content,” added McInnis ( @bill_mcinnis ) . “And this is just the start for us. We are on an ongoing path to create a different type of footwear – so that you can feel good about what you’re wearing and where it came from.”

For the Cotton + Corn initiative, Reebok partnered with DuPont Tate & Lyle Bio Products, a leading manufacturer of high-performance bio-based solutions. DuPont Tate & Lyle has developed Susterra propanediol, a pure, petroleum-free, non-toxic product that contains 100% USDA certified biobased content, derived from field corn. Susterra propanediol is used to create the sole of the NPC UK Cotton + Corn footwear.

 

 

If you wish to slip your feet into your own pair of NPC UK Cotton + Corn trainers, then click here.


You may also be interested in....

Read: Growing plant-based footwear is “just the first step” for Reebok.

Read: Allbirds put their best foot forward with new sugar-based EVA resin from Braskem.

Read: adidas committed to "redefining the sports industry" with biodegradable trainers.

Download: Bio-Based World Quarterly issue #10.

Visit: World Bio Markets, 1st-3rd April 2019, Amsterdam where apparel & textiles is one of the key topic areas. 


New Call-to-action

Topics: bbwnproducts, BBWN featured, Apparel

Get The Latest Updates From Bio-Based World News

About the Author

Luke Upton
Luke Upton
Luke is the editor and co-founder of Bio-Based World has edited this site since its launch and previously worked for b2b media companies across industries including energy, advertising and sport. His ...read more